Since taking over the Sportsbook PPC from the previous agency, Jack Media within two months reduced CPA by 80%, while also increasing weekly conversions by 233%.
The impressive results meant we were happy to run further PPC campaigns for the other Boyle products. Jack Media’s experience with PPC in the gaming sector meant we were quickly achieving excellent results in the extremely competitive bingo and casino marketplaces.
On the display side, Jack Media created and executed detailed bespoke plans which we felt really fitted the Boyle brand, while also achieving our objectives by driving high quality conversions.