What was once a one way conversation between brands and users has now become a two-way interactive dialogue. It is not enough to simply ‘place’ information out there, advertisers must continue to offer relevant content that users have an active interest in, ensuring it keeps them returning to the brand again and again.
Typical social media channels include:
- Social Networks, such as Facebook
- Video/photo sharing sites
Jack Media can help your brand through two channels within the social media space.
We can firstly collate information from a range of social media tracking and monitoring tools to provide a fully comprehensive monthly evaluation report of your brands position in the social media space. Using social media tracking is an important tool in identifying the conversations consumers are having about a product or brand. Understanding these conversations, where they are taking place and who is influencing them is the first and most vital step in the social media strategy for any brand.
Using the information attained from the report, Jack Media will then develop a social media strategy that can either be implemented internally by the client or managed in house at Jack Media. Each month, the new information we assemble will feed into the development of the ongoing social media presence, meaning we can grow and develop your brand according to specific information.
If you want to talk to us about social media then contact us today to see what we can achieve together.